Monday, April 11, 2011

Know the Why

I’ve recently returned from a church conference and I was so happy that there wasn’t a lot of ‘what’ being demonstrated.

You’ve likely been to a ‘what’ conference. These conferences tell you this is ‘what’ worship is like, this is ‘what’ student ministries offers, this is ‘what’ your church website should look like.

What’ isn’t all bad since knowing the ‘what’ is important as it allows us to offer something that ministers to people. The world is full of people needing a ‘what’.

However, I loved hearing about the ‘how’. Successful churches and ministries that do ministry well understand that the ‘how’ is just as important as the ‘what’. ‘How’ helps the people and churches that are doing ministry replicate themselves. They can teach, demonstrate and use themselves as an example. The ‘how’ also allows for systems and processes to be developed to measure and make the ministry both efficient as well as effective. Knowing ‘how’ helps a church replicate ‘what’ they do to a larger and growing audience.

ltimately, great leaders and great churches not only get the ‘what’ and the ‘how’ but they also understand the ‘why’. The ‘why’ is even more important. Answering the question ‘why’ gives context, permanence and visualization to that which is being accomplished.

If we know ‘why’ we also know the ultimate direction or vision of the ministry or activity. If we know ‘why’ we are using particular methods or using specific language, we have the opportunity to have a greater impact as when we teach, we are constantly casting vision rather than just giving instruction.

f knowing ‘what’ allows us to minister one-to-one; and knowing ‘how’ helps us replicate ourselves and our ministry through systems and processes, then knowing ‘why’ has the opportunity to build a movement.

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